Posts Tagged Health
Health inSite: Breaking the Fifth Wall
Posted by minesblog in Health inSight on February 4, 2013
A refresher on Alternate Reality Games, Transmedia Storytelling, and Engagement
While I highlighted the opportunities with Alternate Reality Games and Transmedia Storytelling in my last post, I wanted to take a moment to share a recent production that I’ve been looking into that really highlights how this format works: The Lizzie Bennet Diaries. The Lizzie Bennet Diaries (LBD) is a modern retelling of Jane Austen’s Pride and Prejudice. The characters in the story have their own online presence within various social media outlets and interact with one another through Twitter, Tumblr, YouTube, ThisIsMyJam, Websites, and more (various examples shown). The characters share their stories with one another through these dynamic media and oftentimes interact with the audience as well.
While this has engaged a pretty significant audience (fandom), what is really incredible is the way in which the audience has begun to participate with one another. A recent update to the story included new information that Lydia Bennet (Lizzie’s youngest sister in the updated version) has been caught up in a sex tape scandal (remember, this is not meant to be perfectly along the storyline that Jane Austen wrote, but one that resonates with the audience of this retelling). There was a huge outcry from the audience expressing dismay at this turn of events. So much so, that that there was discussion the fandom should look for a hacker who would be willing to hack the website on which the video’s seller was collecting interested buyers with a countdown clock. This created an immediate problem for the producers/writers of the story. If the site indeed had been taken down, the team would have to develop a way to get around the change in the storyline created by the audience, and at great expense. In this way, the audience collaborated to solve the problem of the character, rather than maintain their understanding that this was simply part of the story for consumption.
Let’s start with the Fourth Wall
In theater, the Fourth Wall is the theoretical veil between the audience and the stage. Breaking the Fourth Wall happens when the players on the stage actively communicate directly to the audience. There are countless examples in which the magic of the story playing on any stage (screen applies here too) is broken in this way, but the practice is increasing with evermore prevalent new media projects. In my last post, I described Transmedia Storytelling and Alternate Reality Games as a way of telling a story through multiple media streams and its ability to engage an audience in new and immersive ways. But breaking the Fourth Wall can be used to engage the audience in participating in the story through these methods to expand the value of the experience that the audience has. For more on the Fourth Wall, check out Wikipedia for a quick overview, or TV Tropes for all kinds of cool information about the idea and the way that the this device may be used.
Now, to the Fifth Wall
There is another proposed wall which has been less well explored, and often debated as to its name: The Fifth Wall. The operational definition that I like is the veil that separates members of the audience from one another. For a long time, the audience has been the passive observer of entertainment with notable exceptions of breaking the Fourth Wall. But, rarely does a media experience really ask for members of the audience to work with one another. This concept of the Fifth Wall could have significant implications in the sharing of narrative within an Alternate Reality Game with a true Transmedia Story backbone. Consider the opportunities of having participants in the audience that can help guide the story cooperatively; sharing goals, pushing one another toward success, battling challenges together. If your friends’ friends impact your health in positive and negative ways (see previous posts about link influence here), what about engaging a first node relationship more directly to change the perception of the second or third node to ripple back through the network to you. In this way, the network then begins to course with change and as you make changes that influence others, their responsive changes come back to you. In this way, helping others get healthier helps you get healthier.
The Walls and their implications within LBD
The surprising situation that happened within the LBD is that while the narrative has been so clearly billed as a story, with many instances of the Fourth Wall being broken (the producers actually have entire blog postings dedicated to talking about the production process as it is occurring), it turns out that the Fifth Wall nearly took down the production. The audience reverted to a sense of belief as they interacted with one another. The characters, then, are part of the audience – and the audience part of the characters. This creates a shared experience where the audience felt that they were responsible for helping solve the problem for the character.
Summary
The investment of the audience in their shared experience (this includes characters, as mentioned above) has huge implications for health programming. Imagine a story with so much motivation and movement as LBD written to achieve Salutogenesis by creating a shared landscape around health behaviors. If we know that education, knowledge, and external incentives are not motivations for behavior change, is this the next landscape to try? We think it is.
To our health,
Ryan Lucas
Marketing
Psychology of Performance – 40: Management of Chronic Illness
Posted by minesblog in Psychology of Performance on January 9, 2013
The expectations and beliefs we have about receiving a diagnosis of a chronic illness such as diabetes, heart problems, asthma, liver disease, addictions, depression, and so forth have a direct impact on how we manage that illness. The beliefs may vary from “that’s not fair,” to “this is too much to handle,” to “I don’t have to check my blood today for diabetes sugar levels, I can get by,” or “I can have one drink or one deep fried snickers bar.” These beliefs are directly tied to how well a person follows their medical plan and how far they may fall when not adhering, otherwise known as relapsing.
I had the privilege and honor of facilitating a discussion group for Adult Type I diabetics. Some of them had been managing their diabetes for over 50 years. One member said, “I am so tired of shots and blood tests 4-5 times a day, I just don’t care anymore.” The member went on to say that her sugar levels were elevated on her A1C tests, were rising, and she was resigned. This is a good example of a subtle, yet eventually serious, psychological impact issue related to her health and wellbeing.
If you or a loved one is diagnosed with a chronic illness, please pay attention to how they think about their illness as the psychological consequences, as well as the health and final consequences, can be overwhelming if they are not managed well. Depression and anxiety negatively affect health outcomes in most chronic illnesses. A qualified mental health professional can be a very useful resource under these circumstances.
Exchange love and happiness with all those you meet today,
Robert A. Mines, Ph.D.,
CEO and Psychologist
Understanding Your Personality Type
Posted by minesblog in Interpersonal Development on November 16, 2012
“When they discover the center of the universe, a lot of people will be disappointed to discover they are not it.” – Bernard Bailey
In the workplace there are tasks and then there are people; research has shown that people are different. In fact, 75% of people are different from you in their personality types and leadership styles. The challenge is not in completing tasks, it lies in understanding how our personality types work or don’t work together. In our careers and personal lives, it is the people, not the tasks that will challenge us the most. As we develop in our careers, those that seek out the tools and opportunities to increase self-awareness in order to work better with others, are the ones that are progressing. Once you become aware of your own personality type, behavior, and style you can begin to understand how others perceive your words and actions.
As an exercise toward this goal, I recommend completing the Enneagram Personality Test. However, you should read this background about the Enneagram first. There are several recognized batteries for personality and none are perfect, but the Enneagram is highly recognized. Remember, that this test, like any test, is only a snapshot.
Once completed, you may view your personal results. The information may help you develop your style, which in turn may help better equip you as you evolve within your organization.
Ian Holtz,
Manager, Business Development
Psychology of Performance – 39: Legalization of Marijuana
Posted by minesblog in Psychology of Performance on November 13, 2012
The states that passed legalization of marijuana in all probability made a good decision for all the well known reasons such as quality control, lowering prison costs (half of our world highest inmate population are in for drug possession charges), increased tax revenue, and squeezing out organized crime in this area. The epidemiology incidence of people who use marijuana for self medication or recreation is not going to go up or down. They are using it regardless, similar to alcohol during prohibition. What does this have to do with the psychology of performance?
The evidence is clear that individuals do not perform most tasks or think clearly when impaired. Employers already have the right to drug test their employees and are required by law to provide a safe work environment. Just because alcohol has been legal does not mean that employees are entitled to drink at work or come to work under the influence of alcohol. The precedents are already in place and should also apply to marijuana. The rest of the story for marijuana users is that even recreational use will show up for a month in random or “for cause” drug testing. So until impairment levels can be defined by the enforcement side of these laws, it would be prudent for those individuals inclined to use marijuana to continue to refrain from such usage. Bottom line, both alcohol and marijuana will impair performance despite stories such as the one in the movie “Flight.”
Remember to exchange love and happiness with everyone you meet.
Robert A. Mines, Ph.D.,
CEO, and Psychologist
Health inSite: Gamification of Health
Posted by minesblog in Health inSight on October 25, 2012
In the 10th installment of Health inSite, we take a look at strategies of an up-and-coming way of engaging health through Gamification. Gamification has recently taken to the health world via a veritable windfall of funding coming through venture capital firms to try to create platforms that encourage and incent people to take on everyday health activities. While most of these have been fitness related applications and websites so far, a good number are starting to look at emotional resiliency, pro-social behavior, and more. If you’ve not yet read Jane McGonigal’s book, Reality is Broken, or seen her TED Talk, I highly suggest them. McGonigal suggests that there is value in creating unnecessary obstacles for people to achieve more and feel the power of their own success by creating fiero moments – moments of intense pride in one’s triumph over adversity. These obstacles enrich our lives and add value to our, oftentimes, mundane daily activities. As McGonigal mentions in her book, if the point of golf is to put the ball in the hole, why don’t we just pick up the ball and walk it over to drop it in the hole. Yet, we spend a lot of time playing the game and add obstacles to make it more challenging. It creates motivation to achieve for the sake of achievement, rather than the end goal. This is the point of a game and it has a big role to play in the future of health.
There are a number of groups starting to use the concepts of gamification to encourage health promoting activities. And, there is a lot of hoopla being created around using technology platforms to make gaming a part of employers’ health strategies, with 60% of employers planning to add gamified health strategies in 2013. However, most of these groups are only using small pieces of the total package that gamification, and other psychological research, includes; and sometimes, are even using pieces that are inappropriate, such as financial incentives and gimmicks, which directly undermine the value of the game itself. But maybe there are better opportunities to correctly use the concepts of gamification, as well as the many other pieces of psychological research that we’ve covered in Health inSite, to create a total population health strategy at work; the first wellbeing program that actually pushes employees to challenge themselves, and each other, to become more healthy, rather than less ill. In fact, MINES is doing just that.
It takes more than a website to do this – including focus on using the resources available to a company’s natural habitat, the worksite, to engage employees during the 40 hour work week, and more, by creating a story. As described in the burgeoning world of Alternate Reality Games and Transmedia Storytelling, the ability to tell a cooperative narrative – on and offline – among those with which you work is an opportunity to actively create health, the benchmark of Salutogenesis. When you have many platforms for engaging in this storytelling, you increase the modes of access to actively engage all employees where they are, rather than forcing them into a platform that they may not be comfortable with, or is not ideal for their way of engaging in their health generating behaviors. This is done by asking for participation in the developing story that is experienced, rather than simply viewed. Imagine, rather than passively hearing or reading what someone needs to do to fight diabetes, or other chronic health condition, or even simply drop a couple of pounds, each person can create opportunities for their fellow employees to actively and interactively challenge one another in the course of an unfolding story. This makes health promotion participatory and engaging.
We’re focused on creating the health generating plan of the future and want to share it with you. In the meantime, maybe you’re already starting to embark on this grand adventure in your own ways. What do you do at work that helps make people healthier?
To our health,
Ryan Lucas
Marketing
Health inSite: A Salutogenic Workplace
Posted by minesblog in Health inSight on September 26, 2012
Let’s dig a little deeper into the concept of Salutogenesis and what it might mean at your workplace.
The River
Antonovsky’s explanation of Salutogenesis was well depicted by a river. His concern with the current model of health (Pathogenesis) is that it’s generally believed that we are healthy from the beginning but that because of environmental / circumstantial events, we become sick. Antonovsky expressed this as a river, where all healthy people stand on the bank, safe from the raging river’s flow. Once one stepped into the river – got sick – then something needed to be done. Salutogenesis, however, sees all people already in the river; but at different distances from the mouth. General resistance resources (GRRs), a term Antonovsky used as well, are the supportive mechanisms that make it possible to engage in their health generating activities. These allow for someone to swim against the current or maintain a position against the current. The result of thinking this way is the freedom to abandon the bias that one has failed at being healthy, but rather that they are always working at generating more health.
Sense of Coherence
Antonovsky’s continued his explanation of Salutogenesis as hinged on a Sense of Coherence. Sense of Coherence is defined by three major parts:
- Comprehensibility (I get this). The ability to understand one’s circumstances. If you look back at some of my previous postings on Cognitive Bias, we are unable to fully comprehend our experience because, as Kahneman has pointed out in Thinking Fast and Slow, we are subject to a number of biases including base rate neglect (not having the ability to assess, objectively, where things are from the start before making an opinion of what is possible).
- Manageability (I got this). The ability to assess resources for dealing with one’s circumstances. “The right tool for the right job” comes to mind here. To adequately meet the needs of Manageability, one must not only have the resources available, but the knowledge that they can be used.
- Meaningfulness (I’m good to go). The ability to comprehend the anticipated results as helpful. We oftentimes recognize that there is a change to be had, but taking that step can be difficult without a fire under your bottom.
Taken together, these three points sit at the nexus of the ability for any given person to be able to effectively engage with their health. When all three are maximized for performance, individuals can effectively mitigate the potential of their circumstances. Education obviously plays a big role in the process of becoming healthier, but education alone cannot make people healthier.
Your role as a benefits provider
As someone that is providing benefits to a group of people, you have a key role in the ability to help those covered to become healthier; to actually create health. It’s easy to provide a benefit that is available when it’s needed and provided by an external vendor, but that doesn’t have to be the end. Visionary organizations are engaging their population in small, but every day, ways.
What can be done
Engagement is key. First off, you have to take on an organizational wellbeing plan in earnest. If you’re willing to put in the effort, your population will be more likely to stay engaged. If you’re not behind it 100%, they probably won’t be either. But what can be done to engage in health more actively in the worksite?
Let’s look at some of the GRRs that Antonovsky identified and where they may occur in the workplace.
Money: Money enables us to purchase services and products that can enable health generating activities. It can also be used to incentivize or disincentivize activities – the so-called carrot and/or stick approach. But, money also has some significant impact on engagement. When individuals make a purchase, they are actively exchanging the value of their dollar for the value of what is being purchased. If you’re familiar with the concept of Behavioral Economics, this might include devaluation of a certain program because it is provided for free. Instead, incentivizing purchase of products or services that help in the generation of health means personal investment in its use.
Knowledge: You know that conference or meeting room that is usually set aside for meetings with clients, or teams within your organization? It may also be a great location to have a training or two related to health generating activities. Including helpful information in your break room, like healthful recipes, may be a continual reminder of what your population is putting into their bodies.
Commitment: Commitment may be especially easy to generate in the workplace because you’re already showing an investment in those you provide benefits for. Showing your commitment to the program can help create mutual investment, as well!
Social Support: Encourage people to support each other in your health generating activities by rewarding employees who provide assistance or encouragement in the health of other employees. This creates a social structure for engaging in health, and we know that community is the key to health.
Taken together, this is a powerful recipe for getting the kind of motivation needed to stay actively engaged in your population’s health. And, the long-term benefit of a healthier and happier workforce is what drives productivity and profitability.
To our health,
Ryan Lucas
Marketing
Health inSite: Bring Your Own Health
Posted by minesblog in Health inSight on July 24, 2012
Blended, not segmented
In an increasingly interconnected world, the rift between the person and the role within the workplace is diminishing. Again, highlighting a moment from our presentation at the EAPA 2011 Conference back in October, we provided a brief demonstration of the change that is coming with the introduction of smart technology that is cheap, intuitive, and pervasive. We added many of the ingredients of our everyday lives – personal photos, TPS reports, business cards, a beer (non-alcoholic, of course), and some others – to a blender. After pureeing the ingredients, we had the mish mash of our lives in a soupy representation of its non-segmentation. Slowly, but surely, we continue to blur the lines between our personal and professional lives. The generation entering the workplace today, as well as the mavens that have been productively using social media over the past decade, are contending with very significant issues when it comes to their personal versus professional circles.
Which is perfectly fine for them as, characteristically, they are less concerned about the space between work and personal that has existed in previous generations.
But it does bring up a new combined reality wherein the interconnectedness of all things plays a new role, e.g., less applying for jobs and more networking with previous co-workers and current friends. This is a powerful change in the culture of hiring as we can rely more on data points that are trusted, rather than on the various axes we might consider from an interview.
We’ll have chips, you bring the dip
This is further aided by the number of devices (and the consolidators like cloud computing and apps) on which we can maintain a seamless online life. Our ability to share, connect, and compute through these various devices has led to a revolution for some workplaces. We’ve gone from intentional VPN connections on desktops into the workplace, to push-based access to email on our phones.
Enter BYOD.
Now we have the opportunity for individual employees to Bring Your Own Device (BYOD). Gone are the days where individuals carry two phones, or a personal phone and a work laptop. A new tide is rising where an employee can use their personal device to connect to work. This has obvious implications associated with it. In my last blog, I walked through some of the changes in the landscape regarding social media in the workplace and its potential for the leaking of PCI (a play on Private Health Information, Private Corporate Information). Imagine the concerns regarding that PCI on a device that can literally be left on a street corner! Consider data from Lookout Security (a mobile app that tracks lost phones) alone: 9 million lost phones in 2011. By the way, if you have employees using mobile devices for work purposes, either company owned or personally owned, you should have a solution like Lookout or iOS’s Find my iPhone in place. It’s just another thing to add to the technology section of your HR manual.
We can access statistics and reports from virtually anywhere with a WiFi or data signal, and we can do it on the same devices as our social media and personal activities. This means increased efficiency for some, and others less so as there are more distractions on the same device; however, it also means being less tied down to a workstation. Enabling employees to function in their role fluidly and dynamically means a potential for faster response rates and less commuting or booting (as in booting up a computer) time. So long as you are not also operating in System 1 by multi-tasking.
What does this have to do with health?
I’m so glad you asked. The mobile revolution has another impact on our lives: the ability for our physical wellbeing to be more social and integrated with our daily activities. For an employer, this can mean increased health outcomes to decrease premiums as awareness of one’s health can increase attention to keeping oneself healthier. Integrated with Social Media, this also allows for real time feedback from our social network, encouraging and assisting in the process of growing our health. And since we spend 1/3 of our week working, ignoring this time because it’s “work time” is simply the wrong way to go about creating a healthier workforce. Population health strategies necessitate an integrated approach to health – and even more so when you are self-insured!
If that’s not interesting enough, using both hardware and software, new tracking of the quantified self enables a feedback system that helps provide data to be reviewed by System 2, resulting in increased awareness of our current health status. Knowing your heart-rate through events, in real time, allows for biofeedback-based solutions to situations. Literally translated, our at-the-moment health can enable greater productivity at work – whether that’s at a coffee shop, your home, or at the office. As these pieces of technology become cheaper and more precise, BYOD might one day allow for the inclusion of health devices for work too.
To our health,
Ryan
Marketing
Health inSite: Social Media Access at Work
Posted by minesblog in Health inSight on June 20, 2012
Let’s take a moment to discuss the great ‘Social Media at Work’ debate. You’re familiar, I’m sure, with this concept. It starts with a question like this:
“Why would we allow our employees to spend ‘work time’ doing things other than work?”
or another popular alternative,
“Do we want to allow employees to engage in social networking where they could release PCI (a play on PHI in the health world, Protected Health Information: Private Corporate Information).”
or the myriad other great arguments for canning social media in the workplace.
In 2011, MINES had the great honor of presenting at the EAPA International Conference on Wellness Programs where we posited an alternative to traditional wellness programs that relied on the value of social media with employees as a means to increasing adoption, bolstering adherence through social relationships, and positioning health as a social venture where people are spending increasing amounts of their free (and yes, even work) time engaging in health. The core of most Wellness programs is similar to that of traditional EAP; a sort of ‘we’re there when you need us’ or ‘wait-and-see’ approach. Wellness programs, however, often incentivize participation through monetary carrots or sticks. This is a one-to-one approach to health. Those of you that get to play with relational databases, however, recognize that there are many ways to connect entities (data, people, sites, etc.).
Social Media has the ability to act in a many-to-many way; that is, connecting me to my friend, and my friend’s friend, and all of us to an expert (be it a website, user, resource, or anything else) to engage on a topic. This is an extremely powerful tool that is starting to be leveraged by a handful of companies – similar to the group therapy model where part of treatment is engaging with other individuals that are currently in treatment, rather than solely with the doc, therapist, CAC, or sponsor.
At the conclusion of our presentation, an attendee posed the following question during the Q and A:
“My company doesn’t allow access to Social Media at work, what recommendation do you have for a company that wants to consider leveraging Social Media but its’ employees don’t have access to it.”
The answer from our CEO went something like
“At MINES, we’ve created a culture wherein every employee is expected to do their best. I trust that my employees are doing just that and see that they do their best every day and until I see different results, I trust my employees to not abuse the system.”
Let me take a quick moment to highlight this infographic from the University of Melbourne (et. al.) which highlights some of the points on this subject. Restricting Social Media at Work has many great arguments on its side; potentially lethal viruses, decreased bandwidth (the tech kind, not the personal productivity kind), and even legal concerns regarding PCI. Productivity is a really common go-to, however, and the others are extremely valid. Further, I don’t have good arguments against them (besides increasing your company’s bandwidth, installing good anti-virus software, and educating your employees on safe browsing habits), so let’s talk about the increased productivity experienced by those with unfettered access to Social Media. Could these quotes be right?“Short and unobtrusive breaks, such as a quick surf of the Internet, enables the mind to rest itself, leading to a higher total net concentration for a days’ work, and as a result, increased productivity.”
That’s pretty interesting and kind of common sense when you think about it. Looking to an interview with the guru of productivity, Tim Ferriss, on LifeHack is the argument that we should…
“Take frequent breaks and strive to constantly eliminate instead of organize.”
So, despite all of the many reasons to not allow employees onto these Social Media sites, here we see the interplay of increasing productivity by taking breaks, and Social Media as an opportunity to boost creativity and rest the mind. It’s certainly interesting.
Keep in mind; we’re not suggesting that every company, organization, or government entity allow unfettered access to social media sites. We recognize that many of the groups that we work with each day have significant and valid arguments to be made as to why they do not allow access from a workstation provided by their IT department; but most arguments are worthy of reexamination as new information becomes available and the growing trend in BYOD (Bring Your Own Device) will have significant consequences as well when it comes to the Social Media, or WILB (Workplace Internet Leisure Browsing), debates – a topic we’ll tackle in the next iteration of Health inSite.
To Our Health,
Ryan
Marketing
Drug Abuse Prevention
Posted by minesblog in Addictions, substance abuse on June 6, 2012
I recently attended an annual dinner/forum for a local non-profit group which focused on Drug Abuse Prevention. We’ve all heard, or experienced first-hand, the devastating effects of drug abuse on family, employment, education, and just about every other facet of human life. What we don’t always hear about are the amazing efforts by some making an incredible impact on prevention. By taking small steps to identify risk factors, especially for our youth, we can have a tremendous impact. At the forum, one of the panelists made a great point about how parents and doctors don’t ask the difficult questions, and often times because they are afraid of the answer, or maybe they are suffering themselves. Why do our doctors have no problem asking us about our diets and suggesting cholesterol screenings, but very seldom ask us a simple question like, “How are you feeling emotionally?” or, “Does your child seem to be fitting in, and participating in a healthy way?” When we look at diabetes and heart disease compared to major depression or substance abuse disorders only a small fraction of those suffering from behavioral disorders are actually being diagnosed and treated compared with their medical counterparts.
As the prescription drug epidemic continues to rise we need to do more in the area of prevention. Here are some wonderful resources for prescription drug abuse prevention from our friends at Peer Assistance Services:
http://www.peerassistanceservices.org/prescription/drugabuse_materials.php
Ian Holtz,
Manager, Business Development
